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MASTER OF THE

UNIVERS FAMILY

SWISS FONT LEGEND ADRIAN
FRUTIGER (1928 –2015)

SPANNING over 45 years, Adrian FruƟger         (the standard alphabet for opƟcal character
was a hugley influencial figure in typography    recogniƟon) Seifa and Versailles, plus in-
with an internaƟonal reputaƟon designing       house typefaces for corporaƟons such as BP.
the Univers family of sans serif faces (1954-  But it is the Univers series of fonts that has
57). Other typefaces include FuƟger (Charles   had the bigest impact. A truely ubiquiƟous
de Gaulle airport), Avenir, Centennial,        typeface that can be seen throughout the
EgypƟenne, Glyphia, Iridium, Icone, OCR-B      modern world, from megastore to local shop;
                                               magazine to book; posters and CD covers. The
I was fortunate. Early in life,                different typographic-guises of Univers sing and
I under-stood that my world                    shout out as one of the most important and
was a two-dimensional one.                     enduring typefaces of the twenƟeth century,
At sixteen I knew that my work                 "a masterpiece of structured diversity".
would be in black and white.
                                                  From early college days, studying at the Arts
                                               and CraŌ School in Zürich, FruƟger embraced
                                               the technology of his Ɵme, from hot metal,
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